Hotel SLS | Winter Wonderland

SLS Barcelona challenged us to create a Christmas installation inspired by "Winter Wonderland"—one that felt unexpected, immersive, and unlike anything seen before. Our creative response was to transform the entire space using a single material: over 1,200 metres of fire-retardant silver tinsel. The installation evolved throughout the day, constantly changing with the light to create an ever-shifting atmosphere. From sculptural snow-covered trees adorned with disco balls to a custom-designed mirrored snowman built entirely from scratch, every element was conceived to surprise and spark curiosity.

More than seasonal décor, the project became a destination in itself—proving how bold creative direction can transform a space into a cultural moment. The installation captured the attention of both visitors and the media, earning features in Vogue, ELLE, La Vanguardia, Travel + Leisure, Gentleman, VEIN, and many more, turning a festive concept into one of the hotel's most talked-about experiences.